You know that hard phone call you need to have? Do it now. You know that chore you have been dreading? Do it now. You know that line you have neglected to stand in? Do it now.

Doing something now is so much better than doing it later. Every once in a while I will have a client say they, “want to speak to an owner” a statement that fills me with unrealistic dread. In the past I have tried to schedule out those calls, often putting them off for days. During that time, in the back of my mind, I’m dreading the conversation, assuming the client is angry and unreasonable. Then, I get on the call, and the client is great and totally reasonable. The call is a win all around, and my dread was completely misplaced. If I had done that call immediately, I would have saved myself a lot of pain.

I think the same is true (though to a lesser scale) of the chores I don’t want to do and the lines I don’t want to stand in. My goal is always to have a “do it now” attitude. I think it will save me a lot of grief.