Simple, Effective Marketing

Be Early

One of the best things I came across in Pete Carroll’s book is how he described the value of “be early” and the impact it has had on his team. At first, glance having a value of “be early” may seem silly, it did to me. But, as Pete described it I realized the immense power of having that as a core value for an organization, or for an individual. Consider the following:

As my son recently reminded me, “early is on time, and on time is late.” That’s what I try to follow. I’m not perfect about it, but that is my goal.

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