Simple, Effective Marketing

I'm Adam. Husband. Father of five. Wearer of fedoras. I create content about how to make marketing simple and effective.

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Simple, Effective Marketing

I'm Adam. Husband. Father of six. Wearer of fedoras. I create content about how to make marketing simple and effective.

Get my weekly marketing newsletter

Connect with me:

My Podcasts:

My Companies:

LATEST POSTS

Leadership / Perspective

What do you believe about your capacity?

April 28, 2024
Business / Leadership / Marketing / Perspective

Why I’m Done with “Experts,” and Hope You Are Too

Business / Marketing

How Business Owners Can Use Social Listening to Better Understand Their Customers

Business / Marketing / Uncategorized

How to test paid ads to get leads

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Productivity Experiment – Day 1

https://www.youtube.com/watch?v=-HDaIrO1l0o Today I started my productivity experiment to get myself focused and on track. It's been great! I'm starting by making a list of the things that are important to...
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The Two Week Productivity Experiment

https://www.youtube.com/watch?v=QnUb1xlmrC0 In the last few months, my life has turned upside down. We started the adoption process to adopt our 6th child, moved, changed schools and cars, and a larger...
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Fringe Tech and Fritters

Yesterday I gave a talk at Dragon Army titled Fringe Tech and Fritters. You guessed it, we ate fritters and talked about fringe tech! My talk focused on three technologies...
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15 Experiments to run on yourself that may make your life better

I recently listened to an episode of the podcast Hidden Brain about getting unstuck. One of the things they talk about is taking a software development idea and applying it to your...
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Who Pushes You?

This morning I ran two miles at 9:04 per mile. That's a good minute and a half faster than my usual pace. I ran the same course, with the same...
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Thankful for Unexpected Help

Last Saturday, we loaded up the kids and went to a friend's garage sale. We don't need more stuff; we went to say thank you. This friend's young daughter knew...
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The OODA Loop I’m teaching my kids… and myself

My kids need situational awareness. They focus on the wrong things at the wrong time, get lost in thought when they should be present, and interrupt conversations when they should...
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Mean People are Withering Trees

School has just started, and already mean people invade our lives. Each of my kids has come home with a story about being made fun of, bullied, or left out....
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A-Bomb Summer and The Value of Embracing Change

Our family refers to this summer as A-Bomb Summer. It's the summer when everything blew up, changing all at once! Here is a quick list of all of our shifts...