Marketing

Thoughts on Personal Branding (from the “Hat Man”)

September 1, 2017

I have been labeled (branded) the “Hat Man.” If you go to my company’s homepage and scroll down to the team section, you will notice…

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My  best and worst recent sales experiences

September 13, 2016

I recently had two very different sales experiences. One was fantastic, just perfect for me and resulted in a sale. The other was misery, and…

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Surprise! Snapchat’s not evil, and is actually pretty cool now.

July 14, 2016

I confess, I started off thinking Snapchat was evil and would only be used for sending inappropriate photos because of the nature of the platform.…

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Marketing lessons from my daughter’s dance recital

May 24, 2011

Yesterday I had the pleasure of attending my little girls dance recital. She did awesome, and the little 2 year olds in tutus were cracking…

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Adapting Customers’ Behavior

February 4, 2011

I read an interesting article yesterday about how Thomas Nelson publishers is doing a sweepstakes by placing stickers within books for prizes; with the purpose…

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