Simple, Effective Marketing

I'm Adam. Husband. Father of five. Wearer of fedoras. I create content about how to make marketing simple and effective.

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Simple, Effective Marketing

I'm Adam. Husband. Father of six. Wearer of fedoras. I create content about how to make marketing simple and effective.

Get my weekly marketing newsletter

Connect with me:

My Podcasts:

My Companies:

LATEST POSTS

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The 3 Item Challenge – Introduction

Lately, I have been troubled by the quantity of items I own. My closet is overflowing with clothes I don't wear. My bedside table drawer is filled with junk that is...
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Weird traditions create great culture (a family story)

Last year on vacation at Gulf Shores I stood on the balcony and noticed a cool pier down the beach. So, for one of our family activities, I suggested that...
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Why I blog

I blog for my kids. I want them to know what I'm about, what I think and how I live. I want my kids and their kids to be able...
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People are so interesting

Thursday afternoon I dropped off our family can at the dealership and caught the shuttle back to my house. The guy that drove me home was Misal. Misal is an...
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The impression you leave

I was at the baseball field last week watching my son's game when I heard a voice from behind me say, "Excuse me?" I turned around to see a man...
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My Strange Path to Entrepreneurship

Yesterday, I took a walk with my friend Jeff to get some advice. During the walk, he asked me about my job history and seemed fascinated by some of the...
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How you do anything is how you do everything

I first heard this quote on "The Go-Giver Podcast" and am taken with it. How you do anything is how you do everything. It's a simple idea, but profound. If...
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To be a good leader, start by saying no

I don't like to say no. In fact, one of our new team members at Sideways8 has taken to calling me the "yes" man and my business partner as the...
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How certain do you need to be to jump?

How certain do you need to be to take a risk? Do you need absolute certainty, say 95% chance that it will succeed? Do you need minimal certainty, say 25%...