Simple, Effective Marketing

I'm Adam. Husband. Father of five. Wearer of fedoras. I create content about how to make marketing simple and effective.

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Simple, Effective Marketing

I'm Adam. Husband. Father of six. Wearer of fedoras. I create content about how to make marketing simple and effective.

Get my weekly marketing newsletter

Connect with me:

My Podcasts:

My Companies:

LATEST POSTS

Business / Leadership / Marketing / Perspective

Why I’m Done with “Experts,” and Hope You Are Too

April 16, 2024
Business / Marketing

How Business Owners Can Use Social Listening to Better Understand Their Customers

Business / Marketing / Uncategorized

How to test paid ads to get leads

Leadership / Perspective / Productivity

What things would guarantee success if you were to do them for long enough?

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The door I want to have

I walk down the driveway, through the open garage, and without hesitation, open the door. The house I’m walking into is a place I’ve never lived, but it feels like...
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Leave the meeting early, you know you want to

The other day I went to a "required" parent meeting at my kid's school. I walked in and sat down at 5:58 pm. At 6:00 pm, the person leading the...
planmyweek

My simple method for planning an amazingly productive week

I've spent a lot of time over many years working on being more productive. I've used most of the popular apps, read books and articles, and obsessed more than a...
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I was totally wrong about Richard Simmons

I grew up seeing Richard Simmons on TV. He was larger than life, with big hair, wild outfits, and enough energy to power a small city. All my memories of...
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This is what a legacy should look like

About a month ago, one of my daughter's closest friends was killed in a single car accident. No one knows what happened, just that Michael Powell was on his way...
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Real Values vs. Wanted Values

Everyone has values. Values determine who we are, how we live, and what we do. Some of our values are obvious; someone that drives a fast sportscar values cars, for...
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3 things I love from my new morning routine, and 2 things I don’t

I've been trying out a new morning routine based on James Clear's (the author of Atomic Habits) morning routine. You can check out my video on this routine here. My routine...
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Stop having meetings for the wrong reasons

I've been in a lot of meetings. Some have been great, most have been boring, and too many have been pointless and bordering on disaster. I've noticed a few themes...
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Why standing up to racism matters

Note: this is not my usual post, but it's important. I did not witness this firsthand. I am recounting events from players and coaches that my family knows personally and respects....